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Zipcar Reservations on Mobile Devices

Zipcar recently announced a new mobile service that will provide instant, anywhere access to its vehicle fleet from members’ mobile devices. For starters, Zipcar will launch a mobile version of its web-reservation site, enable text message options, and
create a “robust GPS enabled Zipcar widget that will allow members to find and reserve vehicles from their favorite mobile device.” Interesting.

“Zipcar Mobile Locater” finds convenient cars: “Zipcar mobile locater” is a robust GPS-based mobile application that allows members to view and reserve Zipcar’s worldwide fleet of vehicles based on their current location. It was developed in partnership with uLocate, and launched on WHERE(TM), the world’s first mobile GPS widget platform. When downloaded, the widget allows members to utilize cellular GPS to locate and view Zipcars on their mobile screen as well as instantly connect to Zipcar’s reservation system to select a nearby vehicle.

They’ll also offer you spam text messages, with reservation reminders with details about location and possible reservation extensions.